Claud Plaatjies

Blue Couch Campaign

 
Project Type

Print & Digital Design

Role

Design, DTP

Agency

Brand Inc

The Nashua’s Blue Couch campaign tells the brand’s story from the client’s point of view.

The campaign featuring real people on the couch was seen across the country through print and digital executions.

We had to comp together over 70 blue couch adverts, billboards, and digital material. Each artwork had to be unique and featured a different company and their personnel.

 
 
 

Each blue couch artwork was created from different images, including stock, studio shots and customer images. We were 3 designers working around the clock to get all the artwork out in time. Below are a few of the artwork we created.

 
Blue Couch Designs